Zoya Nail Polish Featured in Nail Pro Magazine

As Autumn approaches, tree leaves aren't the only things changing color - nail polish trends shift from the bright shades of summer to deep, jewel toned colors for fall!

NAILPRO Magazine features Zoya Nail Polish in Song as a transitional polish color that will start the new season in style...

"Bold and vibrant with a silver and blue sparkle, this polish is the perfect shade to segue from summer to fall"

Also featured in the September 2012 issue is the NYFW 2012 Gloss Collection for Fall 2012. Zoya Nail Polish in Frida, Paloma and Katherine are perfect for wearing alone for a sheer wash of color or layering over any of your favorite shades to make the autumn appropriate - these shades will keep you in fashion through the Fall season and beyond!

What is Jelly Nail Polish? Learn about the unique, versatile formula and see various looks you can create here. 

ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

Zoya NYFW 2012 Gloss Collection Swatches Continue...

Check out the Gloss on her nails!


Can't get enough of the Zoya Nail Polish NYFW 2012 Gloss Collection? Here's a set of gloss-tastic blogger swatches with full reviews of the new sheer, buildable jelly trio...  



"Frida - MIND. BLOWN. This could easily be one of my top 10 Zoya colors EVER. In the bottle it looks super dark, but once I put it on it was a whole new color. Love teals in the fall time and this one is sure to be a staple in my collection!" 
Love for Lacquer

Full review and additional swatches from Love for Lacquer here. 









"I love this collection. Who doesn't like jellies right?! They are really shiny. I can't pick my favorite because I love them all. If you want to wear them without visible nail line showing you must at least apply 4 coats."
Nails Beautiqued

Full review and additional swatches from Nails Beautiqued here. 










"Katherine - sheer eggplant jelly. This jelly is so gorgeous! I love the shade, the formula and the finish! i have a soft spot for vampy shades and when they are jelly that's just perfection! I'm wearing 4 coats in the pictures and Katherine was fully opaque. The third coat is good enough but as you will see the fourth coat adds the depth and darkness of the shade."
Lucys Stash

Full review and additional swatches from Lucy's Stash here. 

Find out more about Jelly Nail Polish and how to wear them here. To see the rest of the Fall 2012 Collections, check out the the NYFW 2012 Designer and Diva Collections for additional great layering options.

ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

NYFW 2012 Designer & Gloss Collection Coverage from Clumps of Mascara

Another look at the NYFW 2012 Designer Collection and NYFW 2012 Gloss Collection for Fall Nail Polish lovers from beauty blogger Clumps of Mascara... 



"Monica is a dark mulberry purple cream is definitely my favorite of the bunch. Of course I don’t NEED any more purple creams but man…Monica is so pretty!"



See the complete review and individual swatches of the Designer Collection from Clumps of Mascara here.

"Paloma is a sheer berry red jelly gloss and this is my absolute favorite of the bunch. Formula-wise, she is just like her sisters but I really appreciate the berry shade. It looks far more friendly on my nails than the other shades. AND – my nail lines weren’t as visible with this shade as they were with the others."


See the complete review and individual swatches of the NYFW 2012 Gloss Collection from Clumps of Mascara here. 




ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

College Fashion's Must-Try Beauty Trends for Fall...

Nail Fall's Hottest Trends 
with Not-So-Neutral Shades!

College Fashion recommends amping up your Back to School Style by replacing the expected shades of the season with more interesting and alluring hues like teal beauty, Zoya Nail Polish in Frida!
 
"This color palette is anything but boring and instead feels much luxurious and sophisticated, something we definitely need during the school year."

To find more luxurious nail polish shades that will keep you on trend this Fall, check out the NYFW 2012 Designer, Diva and Gloss Collections here.    

ZOYA IS THE NEW COLOR OF FASHION!

www.zoya.com

Refinery29 Names Zoya Gloss Shades Fierce for Fall!

Only one word can describe Fall Nail Polish trends...

Fierce!

One look at Fall’s upcoming fingertip color palette from Refinery29 and you won't want to wait to sport the season's hottest color trends on your tips!

Stand out shades include Zoya Nail Polish in Frida and Zoya Katherine from the NYFW 2012 Gloss Collection - featuring fashion forward color AND a unique, jelly formula.

"Creamy teal hues combine sophistication and whimsy in one contradictory hue. Because the color is so deep and lush, it tones down the actual brightness of the shade and makes it feel luxurious, without being too safe or played-out."

"Traditional berry gets an edge with the addition of dark undercurrents. If you're usually into reds, switch out your signature scarlet shade for a blackened berry to up the sexiness and add a bit of dark romance to your look. These moody shades retain their femininity, but also have a hint of mystery that gives them a dark edge. Berries with bite, if you will." 

For an entire array of fierce fashion shades by Zoya Nail Polish for Fall, check out the NYFW 2012 Designer, Diva and Gloss Collections here.

ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

NYFW Designer, Diva & Gloss Video Review - Allura Beauty

See the NYFW 2012 Designer, Diva and Gloss Collections in action! 

Get the low down on the new Zoya Nail Polish Collection shades for Fall with the recent video swatch review by beauty blogger Allura Beauty (below), which describes polish formula, coverage and application... 

 

See Allura Beauty's complete review and swatches of the Designer Collection (here), Diva Collection (here) and Gloss Collection (here).


Ready for Fall nail polish color? The NYFW 2012 Designer, Diva and Gloss collections are available online NOW!   
 

ZOYA IS THE NEW COLOR OF FASHION!

www.zoya.com

Zoya NYFW 2012 Gloss Collection - Jelly Sandwich How To

Looking for something to satisfy your nail polish sweet tooth? Zoya has just the thing...

Jelly Sandwiches!

Try the trend with the new mouthwatering shades from the NYFW 2012 Gloss Collection...

Get the Look

Layer one coat of jelly followed by 1-2 coats of glitter or flakes, topped off with another layer of the jelly polish. The glitter will look like it is suspended in between the layers.

Try it with Zoya Nail Polish in Frida for a tempting teal nail look. Shown left with (from thumb to pinky) Zoya Nail Polish in Crystal, Zoya Luna, Zoya Twila, Zoya Rina and Opal as the glitter "filling".

 

For a nail look ALMOST good enough to eat, pair Zoya Nail Polish in Katherine (shown above) with Zoya Nail Polish in Roxy, Zoya Astra, Zoya Faye, Zoya Chloe and Zoya Kissy (from pinky to thumb).

Zoya Nail Polish in Paloma (shown left) is "berry" beautiful when layered over Zoya Luna, Chloe, Kissy, Daul and Astra (from thumb to pinky).   

What are jelly nail polishes and how else can you wear them? Find out more about the unique polish formula here.  

ZOYA IS THE NEW COLOR OF FASHION!

www.zoya.com

Zoya Designer, Diva & Gloss featured on Modern Salon Online Today!

It might still be Summer, but the beauty world is already swooning over Fall fashion trends. See the season's most anticipated colors from the NYFW Designer, Diva and Gloss Collections, featured on

Modern Salon Magazine TODAY!

Looking for swatches of the straight-off-the-runway shades? Follow the links below...

NYFW 2012 Designer Collection

NYFW 2012 Diva Collection

NYFW 2012 Gloss Collection

Get your runway-ready color in time for Fall! The NEW couture color collections are available online now.

ZOYA IS THE NEW COLOR OF FASHION!
www.zoya.com

Makeup Withdrawal Glams up the Gloss Collection!

Are you ready for this Jelly?

The glossy, buildable and sheer (yet deeply pigmented) formula of the NYFW 2012: Gloss Collection opens the door to a new world of nail look options. When worn alone, the three unique shades will add a subtle, ultra glossy wash of color to the nail. Build the color up for a full-coverage look, that will result in a jelly, squishy finish! 

Here's the fun part... to create even more depth and dimension, layer over your other favorite Zoya Nail Polish shades. Makeup Withdrawal glams up the Gloss Collection by pairing the sheer glosses with various different combinations... 


Makeup Withdrawal suggests layering the sheer glosses over an opaque metallic base, creating a "jelly sandwich" (a layer of glitter or flakies in between a base and top layer of jelly polish) and by layering the glosses over a matte polish base. See the full review, swatches and nail look inspiration here. 

Find the NYFW 2012 Gloss Collection colors as well as over 300 fashion forward shades to pair them with at www.zoya.com.

Zoya is the new color of Fashion! 

www.zoya.com

Zoya Nail Polish NYFW 2012 Gloss Collection Swatches!

The NEW Fall 2012 Collections (Designer, Diva and Gloss) are packed full of high fashion, couture color that will keep your tips and toes right on trend for the upcoming Fall 2012 season!

The incredibly shiny jelly nail polish shades from the NYFW 2012 Gloss Collection are inspired by backstage beauties, talented designers, runways and VIP fashion events. The jelly gloss formula can
be worn alone or layered to create an endless variety of custom colors and effects!

 





Zoya Nail Polish in Katherine is a sheer, dark red-toned aubergine that made its debut as part of a custom trio created for Fashion Designer Peter Som at NYFW Fall-Winter 2012. Learn more about the inspiration behind the color here. 

 
Introducing the beautiful Zoya Nail Polish in Paloma! A sheer fuchsia-berry jelly formula that amps up the vibrancy of any color you layer it over. 

The third shade in the Gloss Collection is Zoya Nail Polish in Frida - a sheer, dark, warm-toned teal blue. Wear alone for a translucent tint of teal or layer over any color to transition into Fall!

*Each of the pictures shown above features three coats of toxin-free, vegan friendly Zoya Nail Polish color! 

THE NYFW 2012 DESIGNER, DIVA AND GLOSS COLLECTIONS WILL BE AVAILABLE MID JULY, 2012

Zoya is the new color of Fashion!

www.zoya.com

 

Zoya Nail Polish Unveils Fall 2012 Collections: Designer, Diva & Gloss

PRESS RELEASE:
Announcing three new couture color collections from Zoya Nail Polish for Fall 2012

DESIGNER, DIVA and GLOSS - AVAILABLE MID JULY, 2012

Inspired by backstage beauties, talented designers, runways and VIP fashion events, the NYFW 2012 Color Collections by Zoya for Fall 2012 are simply stunning. Choose from full-coverage creams and metallics or incredibly shiny jellies. 

If it’s in style this Fall - Zoya has it!

Each New Fall Collection (Designer, Diva and Gloss) features color that is beautiful, long-wearing and “haute” off the New York Fashion Week (NYFW) Fall 2012 runway!

 Zoya NYFW 2012: Designer Collection

• Rekha (ZP626) - Blood red cream (Bibhu Mohapatra custom shade)

• Toni (ZP627) - Dark maroon red cream

• Monica (ZP628) - Dark mulberry purple cream

• Natty (ZP629) - Smoked navy blue cream

• Evvie (ZP630) - Evergreen green cream (Peter Som custom shade)

• Noot (ZP631) - Charcoal green gray cream

 Zoya NYFW 2012: Diva Collection

• Elisa (ZP632) - Crimson red metallic

• Suri (ZP633) - Royal purple metallic

• Song (ZP634) - Egyptian blue metallic with a subtle sparkle

• Ray (ZP635) - Pine green metallic

• FeiFei (ZP636) - Magic blue foil sparkle metallic

• Daul (ZP637) - Magic violet foil sparkle metallic

 Zoya NYFW 2012: Gloss Collection

• Katherine (ZP638) - Sheer eggplant jelly gloss, buildable formula (Peter Som custom shade)

• Paloma (ZP639) - Sheer berry red jelly gloss, buildable formula

• Frida (ZP640) - Sheer teal blue jelly gloss, buildable formula

ZOYA IS THE NEW COLOR OF FASHION!

Ultra long-wearing, glossy nail lacquers by Zoya are BIG5FREE - all formulas are completely free of harmful industrial chemicals such as toluene, camphor, formaldehyde, formaldehyde resin and dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

Find over 300 other Zoya shades at www.zoya.com. Each and every name has a color as unique as the women who inspired it.

###

Freshly Squeezed Zoya Blogger Collection Swatches!

See the juicy, versatile jellies in action! 

"Kate, inspired by The Small Things, is a pinkish grapefruit jelly. It looks amazing on the nail and is my favorite from the collection. Kate is pretty unique when it comes to other jellies in my collection. It is the perfect blend of pink and orange. This color was so hard to photograph! It was most color accurate in the shade."

Refined & Polished

"This set is completely juicy and on trend.  Belle layers fabulously over the other two, and you could probably do a great ombre mani (see below, it reminds me of ice cream!) with the three. A must have!"

Bloggin bout Beauty

"To be honest, I don’t know WHICH one is my favorite because I absolutely adore all 3 and they will be my go-to this Summer! If you haven’t picked one up, go do so NOW."

Tanejas Bride

The Zoya Blogger Collection by Birchbox is
available exclusively at birchbox.com.
Get yours today, while supplies last!

Zoya is the new color of Fashion!
www.zoya.com

First Look: Zoya Blogger Collection by Birchbox Swatches!!

Introducing (drum roll, please!)...

The Zoya Blogger Collection by Birchbox Full Review and Swatches from beauty blogger Love For Lacquer!  

"Belle is a coppery pink with iridescent glitter throughout. Belle is definitely going to be an amazing color to layer with. Even though she does look pretty on her own, I found it looked STUNNING over Kate!"

Love For Lacquer

See the mood boards that inspired the citrusy, on trend color as well as additional pictures on the dedicated Zoya Blogger Collection Pinterest Board.

Don't Forget you can earn 200 Love Points with the purchase of this LE Collection - Learn more about our SHARE THE LOVE BONUS!

Zoya is the new color of Fashion!

www.zoya.com