Zoya Nail Polish NYFW Collaborations Featured in Nail Pro Magazine

Nail Pro Magazine goes crazy for custom color! 
 
In this month's issue, nail experts talk polish trends for Fall 2012 in "The Nails of New York Fashion Week" feature. 

"With less emphasis on detailed nail art and more on carefully calibrated color, the nails seen at Fall 2012 Mercedes Benz New York Fashion Week are next season's hottest accesories."

Carefully calibrated color was indeed the name of the game this season for the Zoya Color Experts. Exclusive custom color collaborations with designers Bibhu Mohapatra and Peter Som were specifically noted in the feature as creating "tons of buzz".     

Straight from the runway onto your nails. Zoya Nail Polish is committed to creating healthy, long-wearing and fashion forward colors each season.

Zoya is the new color of Fashion!

www.zoya.com

Zoya Nail Polish at Mercedes Benz Fashion Week and New York Fashion Week: FW12

Mercedes Benz Fashion Week and New York Fashion Week
Fall/Winter 2012

Art of Beauty: 

Zoya Nail Polish and Treatments, Qtica Sponsored Shows and Presentations

Click on the designers name for details on each show.

Thursday, 2/9

DESIGNER: Candela

ZOYA COLOR: Pandora
MANICURIST LEAD: Sunshine Outing

DESIGNER: Cynthia Rowley
ZOYA COLOR: Dea, Cynthia, Christina
MANICURIST LEAD: Elisa Ferri

Friday, 2/10

DESIGNER: Peter Som
ZOYA COLOR: Custom Color designed with Peter Som and named for his muses.
(Audrey – pale pink on fingers, Evvie – slate green on toes, Katherine – plum nail gloss: not on models)
Exclusive Media samples were made available backstage.
MANICURIST LEAD: Sunshine Outing
ZOYA CUSTOM COLOR EXPERT: Rebecca Isa

DESIGNER: Yigal Azrouel
ZOYA COLOR: Sam
MANICURIST LEAD: Cinnamon Bowser

Saturday, 2/11

DESIGNER: Rachel Zoe
ZOYA COLOR: Avery topped by Amminah
MANICURIST LEAD: Sunshine Outing

DESIGNER: Erin by Erin Fetherston
ZOYA COLOR: Erin
MANICURIST LEAD: Sheril Bailey

Monday, 2/13

DESIGNER: Zang Toi
ZOYA COLOR: Custom Color
(Carmen, Snow White – custom blended with Farah to make an ivory for moons)
MANICURIST LEAD: Cinnamon Bowser

DESIGNER: Reem Acra
ZOYA COLOR: Tasha
MANICURIST LEAD: Cinnamon Bowser

DESIGNER: Marc Jacobs
ZOYA COLOR: Cho and Farah
MANICURIST LEAD: Elisa Ferri

DESIGNER: Bibhu Mohapatra
ZOYA COLOR: Custom Color designed with Bibhu Mohapatra and named by him
(Rekha – red, Zeenat – pewter, Parveen - champagne)
Red color worn on one hand only as an ode to Bibhu’s heritage (his Mother’s look).
Exclusive Media samples were made available backstage.
MANICURIST LEAD: Sunshine Outing
ZOYA CUSTOM COLOR EXPERT: Rebecca Isa

Tuesday, 2/14

DESIGNER: Marc by Marc
ZOYA COLOR: Adel
MANICURIST LEAD: Elisa Ferri

DESIGNER: Fotini
ZOYA COLOR: Jem
MANICURIST LEAD: Cinnamon Bowser

Wednesday, 2/15

DESIGNER: Whitney Eve by Whitney Port
ZOYA COLOR: Zoya Kristen with two coats of Maisie layered over it.
MANICURIST LEAD: Sunshine Outing

DESIGNER: Joanna Mastroianni (dedicated to Zelda Kaplan)
ZOYA COLOR: Freja
MANICURIST LEAD: Cinnamon Bowser

Thursday, 2/16

DESIGNER: Calvin Klein
ZOYA COLOR: Qtica Cuticle Cream only
MANICURIST LEAD: Sunshine Outing

Zoya is the new color of Fashion!
www.zoya.com